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Easyflyer improves its environmental profile using HP Latex

HP-MarcM 27th of November 2014

  • Recognising that it needed to change its business model, in 2011 Easyflyer moved in to web-based large-format printing choosing an HP Latex Printer for its versatility and fast-drying prints.
  • Greenguard Children & Schools certified HP Latex Inks with the HP Latex Printer to create printed graphics for sensitive indoor locations.
  • The ability of HP Latex Printing Technologies to deliver high quality at an affordable cost led to the installation of further HP Latex Printers; at the beginning of 2014.

Results

  • Since installing its first HP Latex printer in 2011, Easyflyer has grown by 100 per cent every year for the last three years; €1.4 million in 2012, €2.8 million in 2013 and a forecast €5.6 million in 2014. The number of employees has increased from 5 to 30.
  • Ability to offer certified environmentally responsible printed materials, to customers who demand such standards.
  • Odour free working environment without the need for special ventilation.
  • New Roll-to-Roll or HP flatbed printer added every 3-4 months since first installation.
  • New customers, large and small, have been attracted from all over France, Belgium and Switzerland.


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